cadabra

Abra cadabra, I now have Wolfenstein on my iPhone and owe id $0.99 when the app is released.

Then ~ abra cadabra ~ meaningful blobs of brain buzzy stuff emerge from seemingly simple rules?

Registration for Cadabra was filed in July 1994.

So Cadabra came from Abra-Ca-Dabra is it?

I sat through a talk by Jeff Bozos where he said the same thing, that to register his company he was talking on the phone to his lawyer and the lawyer asked what he wanted his company name to be and Jeff said Cadabra (telling the audience like Abra Cadabra) whereupon the Lawyer said Cadaver which made Bozo develop cold feet.

Samsara, no Abraham’s Sara, abra-cadabra, open sesame, oh well, stuck in the loop, but who cares, we’re in this together so I’ll take either.

Especially because "Amazon" being chosen in '94 doesn't mean Cadabra wasn't the name it was chosen to replace.

His lawyer had already turned up his nose at "Cadabra", and Jeff was looking for something else.

That strategy didn’t work well for Jeff Bezos, who went with “Cadabra” for a few months, which he admits is a terrible name (cadavra).

I think you meant Amazon planned to be named "Relentless" (and then Cadabra).

The company's lore is that it was originally called Cadabra.com (as in abracadabra).

If you want to stick to ascii and have no indices on names, you can't do much better (otherwise, use Cadabra[1]--which is great).

I had no idea Amazons first name was Cadabra.