adopters

The other problem with this market as a business opportunity is that the audience is diminishing, aging and slow technology adopters.

The current system is a travesty; replacing it with another that rewards those with means and early adopters at the expense of others isn’t any better.

So Apple dropped the price a few weeks after it launched, pissing off the early adopters of course.

Steve Jobs had already written his apology letter about the price before the early adopters bought the thing.

Everything Facebook does was done (oftentimes better) by a niche tool with a niche audience of early adopters before.

These users can used as early adopters and promotes - but not to grow the business.

The Media Center addition was given to early adopters of Windows 8 for free.

They understood their market and aggressively put out features that their early adopters wanted.

Those drivers do well as early adopters, but I suspect its downhill (for them) in the long term.

Ideally, you want to address the biggest market possible, but you can't do that and have passionate early adopters at the same time.

I think most early adopters will be technical people, and so they need to put up more technical specs.

Early adopters are by their nature more erudite than those that follow.

These big "adopters" sure are happy to provide OpenIDs, in exchange for detailed information about which sites you log into and when.

The bulk of the market are conscious of these issues; the "leading tail" of the market, the early adopters much less so.