non-apology

Refusing to apologize, but instead issuing a cynical, verbally acrobatic non-apology apology, that backflips and dances around the burning issues.

Again, sounds like non-apology apology to get the heat off his back.

I'm afraid this is a non-apology that does the same thing all over again.

It says right there in the article, he never articulated a change of heart/mind, just that he was sorry he offended anyone - the ultimate non-apology, apology.

And no, his non-apology apology was not an apology.

Yes, they fucked up by posting it in the first place, but the response--removing the post and having the CEO issue this mealy-mouthed non-apology reflects an unscrupulous mentality.

It was his non-apology apology and his stubborn refusal to transparently and honestly explain and justify his actions, which did the most damage to Mozilla and his own reputation.

If you increase the sincerity of the code (and remove the stupid non-apology and change the spiteful name) and provide more diverse oversight then you will have an immediate positive impact.

As it stood, his recalcitrant stand on the issue was (and is) indefensible, the unwillingness to so much as discuss it was arrogant and the non-apology was patronizing -- but the inability to see how and why he was failing spoke to a much deeper incompetence.

Eich is certainly guilty of being an asshole, and his non-apology response did little to help matters, but I can't help but think that if we removed all the CEO's who are guilty of being assholes, the herd would be considerably thinned.

You've so much as proven that with your latest cowardly statement, a non-apology apology, which dances around the fact that you did what you did, that brought shame to the company that you direct, and blatantly avoids saying you're sorry and that you're wrong.

That was actually a decent apology not the typical corporate "We are sorry you feel this way non-apology apology".

Mostly based on what it is not: It's not a "sorry if you were offended" non-apology.

Therefore the typical corporate non-apology apology "I am very sorry you feel this way" kind of bullshit.

She sought the attention and continued to defend her overreactions, including a non-apology-apology -- and, furthermore, she was in a very public-facing position ("developer evangelist").