Gimmick in a sentence as a noun

At best he's a good marketer: the only things he ever stands out for are his gimmicks.

In fact, they seem to try to hide which version you're on, so I don't think that this is a marketing gimmick at all.

People will use it because it's a gimmick, not because of it's security properties, but it will still work.

Unless of course, the bad "side effects" are actually the main purpose and the "good" cause is just a very clever gimmick.

I'm taking the opposite stance, this is a stupid gimmick until proven otherwise.

Can we please stop using the silly Apple marketing gimmick "retina display" yet?It's a high-DPI display.

This gravity angle looks like a gimmick, possibly to avoid infringing someone's patent.

Now I realize I not only gave her crappy coffee, it was crappy coffee created through abusing animals for a stupid gimmick.

Sure, we all appreciate beer, donuts, chocolate, and foosball, just like everybody else, but don't bother trying to get something from us with a gimmick.

They worked really hard to make that the case, using every gimmick at their disposal, from patents to copyrights to support contracts to outright strong-arm tactics.

We don't go around talking about the 4 day work week because it's something that we think is a great gimmick that we were fortunate enough to be able to pull off because we hit the VC lottery.

Gimmick definitions


a drawback or difficulty that is not readily evident; "it sounds good but what's the catch?"

See also: catch


something unspecified whose name is either forgotten or not known; "she eased the ball-shaped doodad back into its socket"; "there may be some great new gizmo around the corner that you will want to use"

See also: doodad doohickey doojigger gizmo gismo gubbins thingamabob thingumabob thingmabob thingamajig thingumajig


any clever maneuver; "he would stoop to any device to win a point"; "it was a great sales gimmick"; "a cheap promotions gimmick for greedy businessmen"

See also: device twist